Saturday, December 16, 2017

PAPER: Decline in Mobile Application Life Cycle


https://www.sciencedirect.com/science/article/pii/S1877050917327114

featured article: Mobile app startups are failing like it’s 1999
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/06/featured-article-mobile-app-startups.html
 


article: The Rise of Dating-App Fatigue
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/article-rise-of-dating-app-fatigue.html 


Funny video: Post-Conference Review 48th iDate Mobile Dating Business Expo And Summit 2017 Los Angeles
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/06/funny-video-post-conference-review-48th.html

KP INTERNET TRENDS 2018 Next Big Thing: PERSONALIZATION!
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/06/kp-internet-trends-2018-next-big-thing.html


The future of mobile is desktop!


Planning in a Multi-Platform World
http://www.comscore.com/Insights/Presentations-and-Whitepapers/2016/Planning-in-a-Multi-Platform-World
 



If Match Group MTCH plans to enter the Job Recruiting Industry also?


via OPW
Match Group Is Working On A Business Networking App To Take On LinkedIn
http://www.onlinepersonalswatch.com/news/2017/12/match-group-is-working-on-a-business-networking-app-to-take-on-linkedin.html

Or is it a fake new because it is a FORMER employee launching its own project?
Developers from Prague's STRV declassified their collaboration with world-renowned dating.
https://byznys.ihned.cz/c1-65985070-cesi-sbalili-tinder-vyvojari-z-prazskeho-strv-odtajnili-svou-spolupraci-se-svetoznamou-seznamkou

Please see:


ElevatedCareers by eHarmony CLOSED, SOLD and REOPEN again.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/08/elevatedcareers-by-eharmony-closed-sold.html


LinkedIn's career advice app vs. dating app Bumble's version / major flaws with both
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/12/linkedins-career-advice-app-vs-dating.html


LinkedIn's career advice app vs. dating app Bumble's version / major flaws with both



(via BI)
http://www.businessinsider.com/bumble-bizz-vs-linkedin-career-advice-2017-12


Great article about 2017, the whole year "Adulation for Whitney Wolfe Herd"
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/12/great-article-about-2017-whole-year.html


Be alerted, be informed Bumble is backed by Badoo (80%, majority-owned by Badoo)
It is said Badoo is related to Russian mafia of white hat hackers in the spyware business.
Badoo is in big war with Tinder (Match Group)


When Match Group (fka IAC Personals) bought OKCupid (6+ years ago) for an astronomical amount of money, the OKCupid team had the task to copycat Badoo, but they failed in that mission.
IAC / Match Group "acquired" HatchLabs to "develop" Tinder copycat of Badoo.
Then Badoo backed Bumble to fight back and destroy Tinder (last December 2014).



ElevatedCareers by eHarmony CLOSED, SOLD and REOPEN again.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/08/elevatedcareers-by-eharmony-closed-sold.html
 

Lack Of Innovation & Decadence can summarize the Online Dating Industry.
C-Level executives are more worried about their golf scores than their company’s long term strategy and innovations.
C-level executives are cooking barbecues under the water (selling smoke) and not paying attention to latest research from Academics which could be beneficial for the Online Dating Industry.

The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"
    
Please read: The 8 tips to innovate in the Online Dating Industry!
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/12/the-8-tips-to-innovate-in-online-dating.html

 
Very easy to copycat eHarmony, but very difficult to innovate: a 100 times better algorithm than eHarmony.
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/very-easy-to-copycat-eharmony-but-very.html

Great article about 2017, the whole year "Adulation for Whitney Wolfe Herd"



(via GDI)
https://globaldatinginsights.com/2017/12/15/end-year-adulation-whitney-wolfe-herd/

Badoo and Bumble at NOAH17 London Conference
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/11/badoo-and-bumble-at-noah17-london.html

Bumble revenue in the range of USD 150 Million for 2018
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/08/bumble-revenue-in-range-of-usd-150.html
Bumble (by Badoo) claims 18 Million users
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/07/bumble-by-badoo-claims-18-million-users.html
Bumble founder on millennial matchmaking ? via FT
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/03/bumble-founder-on-millennial.html


Bumble backed by Badoo: Perhaps it is only a revenge against Match Group! No more than that.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/11/bumble-backed-by-badoo-perhaps-it-is.html

Match Group still in talks to acquire Bumble with a valuation over USD 1 Billion ?
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/11/match-group-still-in-talks-to-acquire.html

'feminist LinkedIn' by Bumble backed by Badoo
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/11/feminist-linkedin-by-bumble-backed-by.html

NEW FEATURE: Tinder is testing a feed of real-time updates
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/12/new-feature-tinder-is-testing-feed-of.html



Be alerted, be informed Bumble is backed by Badoo (80%, majority-owned by Badoo)
It is said Badoo is related to Russian mafia of white hat hackers in the spyware business.
Badoo is in big war with Tinder (Match Group)


When Match Group (fka IAC Personals) bought OKCupid (6+ years ago) for an astronomical amount of money, the OKCupid team had the task to copycat Badoo, but they failed in that mission.
IAC / Match Group "acquired" HatchLabs to "develop" Tinder copycat of Badoo.
Then Badoo backed Bumble to fight back and destroy Tinder (last December 2014).


Monday, December 11, 2017

NEW? File with 1.4 Billion Hacked and Leaked Passwords Found on the Dark Web




Online Dating site   Zoosk
https://medium.com/4iqdelvedeep/1-4-billion-clear-text-credentials-discovered-in-a-single-database-3131d0a1ae14
https://www.forbes.com/sites/leemathews/2017/12/11/billion-hacked-passwords-dark-web/

Security issues in mobile dating applications: attacks, malware and phishing. (via singleboersen-vergleich)
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/04/security-issues-in-mobile-dating.html


ALERT Russian-speaking hackers breach 97 websites, many of them online dating ones.
http://onlinedatingsoundbarrier.blogspot.com.ar/2015/08/alert-russian-speaking-hackers-breach.html


Security article: Can Online Dating Apps be Used to Target Your Company?
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/08/security-article-can-online-dating-apps.html


VP and GC of eHarmony Battles Cyberattacks With Knowledge, Careful Planning
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/12/vp-and-gc-of-eharmony-battles.html


Kaspersky October 2017 research: Dangerous liaisons: Investigating the security of online dating apps (part 2)
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/10/kaspersky-october-2017-research.html

Dangerous Liaisons: is everyone doing it online? (part 1)
Kaspersky August 2017 research: Dangerous Liaisons: is everyone doing it online?
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/10/kaspersky-august-2017-research.html

Big German Online Dating report 2017 2018


https://files.zu-zweit.de/files/67053/zu-zweit_de_profilbild-studie_2017-2018-1.pdf



Future of Dating: 2050 report
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/11/future-of-dating-2050-report.html


A USD 3300 Global Online Dating Services Market Size, Status and Forecast 2022 report ???
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/07/a-usd-3300-global-online-dating.html
  


NEW and FRESH Online Dating Market 2017 (via Statista)
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/05/new-and-fresh-online-dating-market-2017.html



Lack Of Innovation & Decadence can summarize the Online Dating Industry.
C-Level executives are more worried about their golf scores than their company’s long term strategy and innovations.
C-level executives are cooking barbecues under the water (selling smoke) and not paying attention to latest research from Academics which could be beneficial for the Online Dating Industry.

The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"
    
Please read: The 8 tips to innovate in the Online Dating Industry!
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/12/the-8-tips-to-innovate-in-online-dating.html

 
Very easy to copycat eHarmony, but very difficult to innovate: a 100 times better algorithm than eHarmony.
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/very-easy-to-copycat-eharmony-but-very.html

Saturday, December 9, 2017

Spark Networks (LOV) Investor Presentation - Slideshow 7 DEC 2017 (Affinitas, EliteSingles)








https://seekingalpha.com/article/4130723-spark-networks-lov-investor-presentation-slideshow
 http://investor.spark.net/static-files/77941e2c-c4af-4151-a15b-f932750c268d

 http://onlinedatingsoundbarrier.blogspot.com.ar/2017/11/funny-gdi-interview-ceo-looks-to-future.html
EliteSingles and TinEye Reverse Image Search
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/10/elitesingles-and-tineye-reverse-image.html


EliteSingles / eDarling sites are only copycats of eHarmony.
A prospective client will not perceive eDarling / EliteSingles sites as better, superior or different than eHarmony's ones.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/06/about-article-elitesingles-full-of-fake.html
It is also said EliteSingles USA churn rate 87% every 5 months! 

 

Match Group is 10 times bigger than Spark + Affinitas merge in revenue.
eHarmony is 2 or 3 times bigger than Spark + Affinitas merge in revenue and eHarmony has 750,000 paid subscribers and Affinitas in the range of 380,000.

eHarmony's sites are 3 times bigger in active users and revenue than EliteSingles's sites.
And worse, Affinitas GmbH. can not beat and will never beat eHarmony Inc. in United Kingdom, Australia, Canada and United States.

http://onlinedatingsoundbarrier.blogspot.com.ar/2017/08/coo-von-betreiber-affinitas-im-neuen.html
 

eHarmony is a 17+ years old obsolete site. The success rate of eHarmony is less than 10%.
eHarmony is only supported by a big marketing budget and not by serious scientific evidence.
The Big Five normative test used by eHarmony and its copycats, had been proven/revealed as an incomplete and incorrect model to assess/measure personality of persons.
Now it is a HOAX, a FRAUD to use it (year 2017)  

The same for eDarling and EliteSingles sites!
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/05/affinitas-gmbh-2015-financials.html
 

eHarmony refused to acquire the whole of Affinitas GmbH. last May 2012. There is a WAR between eHarmony Inc. and EliteSingles / eDarling sites, copycats of eHarmony.
http://theheureka.com/end-of-the-affair-germanys-edarling-buys-back-stake-from-eharmony
http://theheureka.com/samwer-brothers-edarling-talk-of-failed-exit-completely-wrong
http://www.gruenderszene.de/news/edarling-eharmony-rueckkauf


http://www.alexa.com/siteinfo/www.elitesingles.co.uk
http://www.alexa.com/siteinfo/www.elitesingles.ie
http://www.alexa.com/siteinfo/www.elitesingles.com.au
http://www.alexa.com/siteinfo/www.elitesingles.co.nz
http://www.alexa.com/siteinfo/www.elitesingles.ca
http://www.alexa.com/siteinfo/www.elitesingles.co.za
http://www.alexa.com/siteinfo/www.elitesingles.com

http://www.alexa.com/siteinfo/www.elitesingles.com.mx
http://www.alexa.com/siteinfo/www.elitesingles.cl
And please see also: 
EliteSingles USA compared to tallest 2 active USA NBA players 221 cm (7 ft 3 in).
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/03/elitesingles-usa-compared-to-tallest-2.html 

http://onlinedatingsoundbarrier.blogspot.com.ar/2017/03/if-elitesingles-affinitas-gmbh-creates.html

7ft 7in British actor; the UK's tallest man, dies of heart failure, aged 36 / Please compare with EliteSingles UK and USA
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/02/7ft-7in-british-actor-uks-tallest-man.html
 

Last May 2016, I suggested USA FTC investigate several online dating sites for misleading statements, false claims, overpromises.
Like Match, eHarmony, Zoosk, OkCupid, EliteSingles (Affinitas GmbH.) copycat of eHarmony, Tinder and others.
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/05/suggested-usa-ftc-investigate-several.html

The Future of Online Dating at NOAH 2017 London Conference???
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/10/the-future-of-online-dating-at-noah.html

PAPER: Compatibility Family Learning for Item Recommendation and Generation



 https://arxiv.org/pdf/1712.01262.pdf

PAPER: Similarity Measures Using Fuzzified Ratings for Collaborative Filtering
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/12/paper-similarity-measures-using.html


Personality Based Recommender Systems are the next generation of recommender systems because they perform far better than Behavioural ones (past actions and pattern of personal preferences)
 

That is the only way to improve recommender systems, to include the personality traits of their users.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/01/paper-comparative-study-of-people-to_14.html  
 

They need to calculate personality similarity between users but there are different formulas to calculate similarity.

In case you did not see, recommender systems are morphing to compatibility matching engines, as the same used in the Online Dating Industry for years, with low success rates until now because they mostly use the Big Five model to assess personality and the Pearson correlation coefficient to calculate similarity.
Please remember: Personality traits are highly stable in persons over 25 years old to 45 years old.
 

The key to long-lasting romance: COMPATIBILITY is exactly STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests or political views". 


 WorldWide, there are over 5,000 (five thousand) online dating sites
- but no one is using the 16PF5 (or similar) to assess personality of its members!
- but no one calculates similarity with a quantized pattern comparison method!
- but no one can show Compatibility Distribution Curves to each and every of its members!!!
i.e. if you are a man seeking women, to show how compatible you are with a 20,000,000 women database, and to select a bunch of 100 women from 20,000,000 women database.

- but no one is scientifically proven!  No actual online dating site  is "scientifically proven" because no one can prove its matching algorithm can match prospective partners who will have more stable and satisfying relationships (and very low divorce rates) than couples matched by chance, astrological destiny, personal preferences, searching on one's own, or other technique as the control group in a peer reviewed Scientific Paper for the majority (over 90%) of its members.  
 

Which is the RIGHT approach to innovate in the Personality Based Recommender Systems Arena? 
The same approach to innovate in the Online Dating Industry == 16PF5 test or similar to assess personality traits and a new method to calculate similarity between quantized patterns.
Online Dating sites have very big databases, in the range of 20,000,000 (twenty million) profiles, so the Big Five model or the HEXACO model are not enough for predictive purposes. That is why I suggest the 16PF5 test instead and another method to calculate similarity.

High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.
Without offering the NORMATIVE 16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry.


The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"

All other proposals are NOISE and perform as placebo
!!!

Thursday, December 7, 2017

PAPER: Similarity Measures Using Fuzzified Ratings for Collaborative Filtering



presented at: The 3rd International Conference on Fuzzy Systems and Data Mining (FSDM2017)
Nov. 24th-27th, 2017, Hualien, Taiwan

Compare to:
 "User Personality and User Satisfaction with Recommender Systems"
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/09/user-personality-and-user-satisfaction.html
PAPER: Improved collaborative filtering recommendation algorithm of similarity measure
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/05/paper-improved-collaborative-filtering.html
PAPER "A New Similarity Measure Based on Mean Measure of Divergence for Collaborative Filtering in Sparse Environment"
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/08/paper-new-similarity-measure-based-on.html



Personality Based Recommender Systems are the next generation of recommender systems because they perform far better than Behavioural ones (past actions and pattern of personal preferences)
 

That is the only way to improve recommender systems, to include the personality traits of their users.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/01/paper-comparative-study-of-people-to_14.html  
 

They need to calculate personality similarity between users but there are different formulas to calculate similarity.

In case you did not understand, recommender systems are morphing to compatibility matching engines, as the same used in the Online Dating Industry for years, with low success rates until now because they mostly use the Big Five model to assess personality and the Pearson correlation coefficient to calculate similarity.
Please remember: Personality traits are highly stable in persons over 25 years old to 45 years old.
 


Which is the RIGHT approach to innovate in the Personality Based Recommender Systems Arena?
 
The same approach to innovate in the Online Dating Industry == 16PF5 test or similar to assess personality traits and a new method to calculate similarity between quantized patterns.
Online Dating sites have very big databases, in the range of 20,000,000 (twenty million) profiles, so the Big Five model or the HEXACO model are not enough for predictive purposes. That is why I suggest the 16PF5 test instead and another method to calculate similarity.

High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.
Without offering the NORMATIVE 16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry.


The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"

All other proposals are NOISE and perform as placebo
!!!

Inside Dating App Hater's Shark Tank Deal With Mark Cuban (via Forbes)






https://www.forbes.com/sites/forbestreptalks/2017/12/06/inside-dating-app-haters-shark-tank-deal-with-mark-cuban
https://www.business2community.com/entertainment/shark-tank-hater-dating-app-accepts-200000-offer-mark-cuban-01965461

article: The Rise of Dating-App Fatigue
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/article-rise-of-dating-app-fatigue.html 

featured article: Mobile app startups are failing like it’s 1999
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/06/featured-article-mobile-app-startups.html
 

Dallas Dating App Courtem Lands Mark Cuban As Investor
https://globaldatinginsights.com/2015/03/10/09032015dallas-dating-app-courtem-lands-mark-cuban-investor/

Hilarious interview from CoffeeMeetsBagel founders (they should rebrand to BagelMeetsSausages)
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/02/hilarius-interview-from.html
"For a savvy investor like Mark Cuban to mark us at USD30 million was a great validation of the hard work our team had put into building the business. "
That USD 30 million offer is only a urban legend, popular legend, urban myth, urban tale, or contemporary legend, a form of modern folklore consisting of fictional stories.
That USD 30 million offer was only as a joke, because Mark Cuban had no interest at all in CoffeeMeetsBagel.
He had previously invested in another online dating app (now defuncted) named Courtem.


---------------



Lack Of Innovation & Decadence can summarize the Online Dating Industry.
C-Level executives are more worried about their golf scores than their company’s long term strategy and innovations.
C-level executives are cooking barbecues under the water (selling smoke) and not paying attention to latest research from Academics which could be beneficial for the Online Dating Industry.

The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"
    
Please read: The 8 tips to innovate in the Online Dating Industry!
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/12/the-8-tips-to-innovate-in-online-dating.html
  
 
Very easy to copycat eHarmony, but very difficult to innovate: a 100 times better algorithm than eHarmony.
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/very-easy-to-copycat-eharmony-but-very.html

Wednesday, December 6, 2017

Perfectdate: Exclusive dating service for people with high standards





http://unternehmen-heute.de/news.php?newsid=470781

----------------------------------
"Mr Right or Ms Right" or "the one" or "your soulmate" or a "perfect match" does not exist!

It will only exist a pool of compatible persons, not more than that.
No online dating site can promise you to find "the one" or "your soulmate" or a "perfect match".
Moreover the person you are looking for does not exist or if it exist, he/she does not want to meet you because your are not compatible.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/09/online-dating-pioneer-algorithmic.html
What is important in attracting people to one another may not be important in making couples happy. The key to long-lasting romance: COMPATIBILITY is exactly STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests or political views".

Online Dating sites have very big databases, in the range of 20,000,000 (twenty million) profiles, so the Big Five model or the HEXACO model are not enough for predictive purposes. That is why I suggest the 16PF5 test instead and another method to calculate similarity.

High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.
Without offering the NORMATIVE 16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry.
.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/04/article-how-successful-is-digital.html
 


Finally the perfect dating algorithm? Of course NOT, Big Five test is OBSOLETE.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/02/finally-perfect-dating-algorithm-of.html

The 8 tips to innovate in the Online Dating Industry!
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/12/the-8-tips-to-innovate-in-online-dating.html

Tuesday, December 5, 2017

Predicting Facebook-Users’ Personality based on



Status and Linguistic Features via Flexible Regression Analysis Techniques
http://www.kuntalkumarpal.in/Resume/Prediction_Personality.pdf


AGAIN the obsolete Big Five normative test.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/10/again-obsolete-big-five-normative-test.html


Compare to "User Personality and User Satisfaction with Recommender Systems"
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/09/user-personality-and-user-satisfaction.html

PAPER: Improved collaborative filtering recommendation algorithm of similarity measure
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/05/paper-improved-collaborative-filtering.html


about "How Facebook’s Oracular Algorithm Determines the Fates of Start-Ups"
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/11/about-how-facebooks-oracular-algorithm.html


Personality, User Preferences and Behavior in Recommender systems
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/09/personality-user-preferences-and.html

 
Online Dating Pioneer: Algorithmic Insights Can Help Us Become Better People
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/09/online-dating-pioneer-algorithmic.html
Dr. Galen Buckwalter talks about the HEXACO model of personality (BIG FIVE, or OCEAN is obsolete now)
article: Why Brands Need to Understand Personalities in Order to Leverage AI’s Potential
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/08/article-why-brands-need-to-understand.html
AI, former eHarmony's Chief Scientist and PsyML (machine learning and big data)
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/05/ai-former-eharmonys-chief-scientist-and.html
Soulmates.ai launches to help brands find compatible influencers using AI
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/05/soulmatesai-launches-to-help-brands.html


The Big Five normative personality test is obsolete, it has been proven as an incomplete and incorrect model of personality.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/09/online-dating-pioneer-algorithmic.html
The HEXACO (a.k.a. Big Six) is another oversimplification. 



Personality Based Recommender Systems are the next generation of recommender systems because they perform far better than Behavioural ones (past actions and pattern of personal preferences)
 

That is the only way to improve recommender systems, to include the personality traits of their users.
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/01/paper-comparative-study-of-people-to_14.html  
 

They need to calculate personality similarity between users but there are different formulas to calculate similarity.

In case you did not understand, recommender systems are morphing to compatibility matching engines, as the same used in the Online Dating Industry for years, with low success rates until now because they mostly use the Big Five model to assess personality and the Pearson correlation coefficient to calculate similarity.
Please remember: Personality traits are highly stable in persons over 25 years old to 45 years old.
 


Which is the RIGHT approach to innovate in the Personality Based Recommender Systems Arena?
 
The same approach to innovate in the Online Dating Industry == 16PF5 test or similar to assess personality traits and a new method to calculate similarity between quantized patterns.
Online Dating sites have very big databases, in the range of 20,000,000 (twenty million) profiles, so the Big Five model or the HEXACO model are not enough for predictive purposes. That is why I suggest the 16PF5 test instead and another method to calculate similarity.

High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.
Without offering the NORMATIVE 16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry.


The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"

All other proposals are NOISE and perform as placebo
!!!