PAPER "On the differences between Tinder versus online dating agencies: Questioning a myth. An exploratory study"

http://www.tandfonline.com/doi/full/10.1080/23311908.2016.1162414
and
thesis/paper TINDER , OBJECTIFICATION, AND BODY DISSATISFACTION
http://dare.uva.nl/cgi/arno/show.cgi?fid=605829


PAPER Love at second sight: Sequential dependence of facial attractiveness in an online dating paradigm.
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/03/paper-love-at-second-sight-sequential.html

Social dating is vaporware.
Online Dating for serious daters does not need to be more social, it needs to be more effective/efficient.  It needs to reduce the false positives problem and big data dating IS NOT the key to long-lasting romance. 
The key to long-lasting romance is STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests".


The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement" 
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/02/photos-from-43rd-international-internet.html