ASTONISHED! For me it seems only a big Ponzi scheme, a big bubble full of dark smoke.
My bet: AB Kinnevik plans soon a Global Fashion Group "GFG" IPO, like Zalando AG.'s IPO, to recover all the money they had invested and get rid of Rocket Internet AG. as its partner.
I suspect no one of those companies are designed to be profitable ever. They have big losses because they sell below cost to gain traction. All cloned companies seem like bubbles.
Rocket Internet AG. / All ventures are created using a complex system of shell companies. /
Jade, Juwel, Brillant, Bambino, Platin and others.
See Jade 1076. GmbH. and Jade 1085. GmbH. as sample
Secret papers: How the Samwer bros. woo investors.
Some analysis and comments about "Frontal21-Doku: Die große Samwer-Show"
Rocket Internet AG. Q2 2014 financials via AB Kinnevik