Tuesday, July 9, 2013

Online Subscription Benchmark Report 2013

SPECIAL FOCUS: Dating & Connecting Sites
Table of Contents

See also: Online Subscription Benchmark Report 2013 (full version)

 Want to read free info compiled by Fernando Ardenghi? 

Former report was:
Online Dating & Matchmaking Benchmark Report

and see also:
LIST of Obsolete Online Dating Sites 
comScore report: European habits in Online Dating 2013
A 52 page report from ComScore  endorsed by PlentyOfFish - POF (most probably to try to sell the company to IAC - Match)
Online Dating mini report  
weAttract Releases Controversial Report on Online Dating Industry from 2005 and still valid!

The entire Online Dating Industry for serious daters in 1st World Countries is a HOAX, performing as a Big Online Casino, with a low effectiveness/efficiency level of their matching algorithms (less than 10%), in the same range as searching by your own.
Actual online dating sites offering compatibility matching methods are only fueled by big marketing budgets and not by serious scientific evidence. No one ( eHarmony, Chemistry, PerfectMatch, PlentyOfFish Chemistry Predictor, MeeticAffinity, Be2, RewardingLove, Parship, True, etc) can prove its matching algorithm can match prospective partners who will have more stable and satisfying relationships than couples matched by chance, astrological destiny, personal preferences, searching on one's own, or other technique as the control group in a peer_reviewed Scientific Paper for the majority (over 90%) of their members.

They are all like placebo, as:
* Actual online dating sites offering compatibility matching methods, when calculating compatibility between prospective mates, have less or at least the same precision as searching on one's own. [in the range of 3 or 4 persons compatible per 1,000 persons screened]
* That is because they use:
a) simplified versions of personality traits, instead of the 16PF5 or similar with the complete inventory (16 variables)
b) inadequate quantitative methods to calculate compatibility between prospective mates.

To solve that problem I propose:
1) the 16PF5 or similar normative personality test to measure personality of normal persons over 26 years old interested in serious dating.
No actual online dating site offering compatibility matching methods uses the 16PF5 normative test available in different languages.
2) a new quantitative method to calculate compatibility between prospective mates, based on quantized pattern comparison (part of pattern recognition by correlation)
The value of my algorithm is to achieve far more precision than searching on one's own [in the range of 3 persons compatible per 100,000 persons screened, 100 times better than actual competitors]

WorldWide, there are over 5,000 -five thousand- online dating sites
but no one is using the 16PF5 (or similar) to assess personality of its members!
but no one calculates similarity with a quantized pattern comparison method!
but no one can show Compatibility Distribution Curves to each and every of its members!
but no one is scientifically proven!

Behavioural matching: complete waste of time, because behavioural matching can not outperform personality matching methods. 

 The only way to revolutionize the Online Dating Industry is using the 16PF5 normative personality test, available in different languages to assess personality of members, or a proprietary test with exactly the same traits of the 16PF5 and expressing compatibility with eight decimals (needs a quantized pattern comparison method, part of pattern recognition by cross-correlation, to calculate similarity between prospective mates.)
High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.

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