Wednesday, October 24, 2012

IAC's Q3 2012 results and its new Match Inc. CEO


WARNING: Before reading this post, you should had read:

"Why You Should Never Pay For Online Dating"

IAC's Q2 2012 results (and Meetic)

CEO Spotlight "A Match Made in Heaven"

"OKCupid says to Online Dating Industry to Innovate or Die"
"Tue Feb 05, 2008 1:48 am
Yagan's session, titled “Where’s Dating 2.0? The Lack of Innovation in the Online Dating Industry,” will contrast the evolution of other consumer Internet verticals with the relative standstill of online dating sites over the last decade.
.....“Our industry is missing the revolution, focusing on superfluous bells and whistles, like background checks and video-dating while ignoring the needs, desires, and expectations of singles,” said Yagan. “Why is it that sites like Digg and Facebook are free but Match and eHarmony charge almost USD1,000 per year for membership? Our industry must find a way to adapt to the business models and user experiences that singles expect in a Web 2.0 world.” ..."


Then read

IAC Q3 2012

Meetic Q3 2012

AND

IAC Announces Management Changes at Its Match Segment


MY CONCLUSIONS:
Match is stagnated and cannibalizing OkCupid, SinglesNet, Meetic, DateHookup, People's Media Communities and other rotten online dating companies they had acquired since Blatt began his tenure as CEO of IAC.
They urgently need to innovate or die, but ....  they had chosen the wrong person to manage Match,i.e. he is the kind of person who can cook a barbecue under the water, he is a smoke seller, but he is not going to innovate in nothing.

I had reviewed over 55 compatibility matching engines intended for serious dating since 2003, when I had discovered "the online dating sound barrier" problem.

The only way to revolutionize the Online Dating Industry is:

using the 16PF5 normative personality test, available in different languages to assess personality of members, or a proprietary test with exactly the same traits of the 16PF5 
and 
* expressing compatibility with eight decimals (needs a quantized pattern comparison method, part of pattern recognition by cross-correlation, to calculate similarity between prospective mates.)
All other proposals are NOISE.

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