It seems that new stealth online social dating company launching Q4 2011 is going to be a copycat of Yangutu.
It will be an online social dating site for fun, for entertainment purposes but it seems it is going to include a proprietary personality test adapted from ... guess .... "oneGoodLove" but in this case for straigth persons.
From its help section:
How does the "oneGoodLove" Personality Test work?
The "oneGoodLove" Personality Test is a way to assess who you are and what you are like; in other words, your personality as it relates to relationships. This is then used to match you with another person that has a compatible personality. "oneGoodLove" has not only identified 27 different personality types but also identified which personality types are compatible with each other. Our Personality Test has been scientifically designed by doctors and PhD’s in psychology and other related fields. It uses a proven algorithm that has successfully matched thousands of happy couples.
I would love to know who are those "doctors and PhD’s in psychology and other related fields", if they really exist!
MySpace seems to be the biggest dating application for fun dating in Facebook.
even PlentyOfFish are online social dating sites for fun, for entertainment purposes.
Social networking/applications could merge with online dating for fun, for flirting, for entertainment purposes, for instant gratification.
Social networking and online dating for serious daters are like water and oil, they will never mix.
The U.S. (and Worldwide) MARKET OPPORTUNITY REMAINS ENORMOUS but only for innovations, not for the same stuff already available from Badoo, Yangutu, Mamboo, OkCupid and PlentyOfFish.
WorldWide, there are over 5,000 online dating sites
but no one is using the 16PF5 (or similar test) to assess personality of its members.
Without offering the NORMATIVE16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry
All other proposals are .............. NOISE
Online Dating sites should begin offering Compatibility Distribution Curves, showing how compatible you are with the rest of other members.