Important 2010 financial information about Meetic (published April 28th 2011) from a 265 page pdf document.
Cost of acquiring a new member Euros 63.8 (average) at page 43
Churn rate 13%, 6 months long membership at page 44
The average revenue per user (ARPU) is an indicator of the Group's ability to generate recurring revenue. The average monthly ARPU thus amounted to Euros 18.9 for the full year 2010 against EUR 18.1 in 2009 at pages 45 and 63
Diversification of income sources at page 46
Mobile represents 2% of entire revenue (separate charge from subscription, costs at page 65).
Revenue full 2010 fiscal year, Euros 186 million.
The Group believes it has significant qualified traffic: 3.53 million unique visitors on its
sites in Europe and more than 300 million pageviews (only for the Meetic brand) on the same
months (source: comScore, January 2011) at page 47
Meetic plans for 2011