During Q2 2010 traffic still continued to decline in major paid Online Dating Sites and many Social Networking sites. It is due to the Online Dating Fatigue Phenomenon.
Daters had understood that the entire Online Dating Industry for serious daters in 1st World Countries is a HOAX, performing as a Big Online Casino.
Daters got tired of being scammed with "automatic renewal" of their subscriptions and other "credit-card billing trickery".
Free sites like PlentyOfFish and OkCupid are steady, it seems not growing any more.
Match, Chemistry, True, eHarmony, PerfectMatch, Be2, Parship, Meetic and other paid sites need to wake up and innovate. Or die and leave room for new opportunities.
Severely losing traffic (Sites I think they will die soon)
true
Daters got tired of being scammed with "automatic renewal" of their subscriptions and other "credit-card billing trickery".
Free sites like PlentyOfFish and OkCupid are steady, it seems not growing any more.
Match, Chemistry, True, eHarmony, PerfectMatch, Be2, Parship, Meetic and other paid sites need to wake up and innovate. Or die and leave room for new opportunities.
Severely losing traffic (Sites I think they will die soon)
true
sparkCOM
singlesnet
meeticFR
meeticCOM
date
be2DE
Slowly losing traffic
match
chemistry
perfectmatch
and for Social Networking sites, there is only room for 1 or 2, like Facebook and Ning; all others should die.
Severely losing traffic (Sites I think they will die soon)
SONICO (the Argentinean social networking site)
hi5
friendster
friendfinder
fotolog
bebo
Slowly losing traffic
mySpace
orkut
Just reading through you posts. Interesting insights and thoughts. We are actually running one of these serious matchmaking websites (on Facebook and as well a stand-alone website) and are more than willing to innovate and offer something different.
ReplyDeleteWhen you say "Match, Chemistry, True, eHarmony, PerfectMatch, Be2, Parship, Meetic and other paid sites need to wake up and innovate. Or die and leave room for new opportunities." - any concrete product ideas in mind for this specific target group space?
Best
Dirk
dirk@12like.com